Over the summer my mom found a great Sears catalog from the Spring and Summer of 1942 at an antique shop for only $14! It is chock full of fabulous images featuring drool worthy dresses and lust inducing shoes. I thought that I'd share some of these images with my lovely blog readers. My internet is being terribly finicky about uploading photos, so I can only upload a few in each post. I will post multiple posts featuring all the lovely images. I also hope to do a post about the weird and wacky things the catalog sold, such as a cream made by Nestle designed to make a toddler's hair curly.
Look at this adorable cover!
I really like the pink skirt shown in the top row.
As I said earlier, I have so many more images I can post. Is there anything in particular anyone would like to see next? I was thinking of posting all the shoe pics next. There are also lots of pictures of foundation garments, but they are almost entirely in black and white. Is anyone interested in black and white pictures or only color ones? I had always thought it would be so strange to order clothing when the picture was in black and white. Much to my surprise there is a card in the back of the catalog, in color, with what looks like very small paint samples with corresponding numbers. The number of the available colors were in the descriptions and you matched it to the corresponding number on the card! How neat is that?